— Verified Campaign Data

Real numbers from real clinic campaigns

Every figure below comes from a live campaign. No aggregated averages, no cherry-picked outliers — cost-per-booked-appointment, vertical by vertical.

/ Across All Verticals

Aggregate performance benchmarks

$34

4,800+

6.2×

91%

Average cost per booked appointment across all clinic types and platforms.

Patient appointments generated for clinic partners in the last 12 months.

Median return on ad spend measured in confirmed chair-side revenue, not form fills.

Of active clinic partners renewed their campaigns beyond the first 90-day period.

Close-up overhead shot of a clean aesthetic clinic treatment room, stainless instrument tray and bright clinical lighting, no people present
Close-up overhead shot of a clean aesthetic clinic treatment room, stainless instrument tray and bright clinical lighting, no people present
Wide shot of a modern dental clinic reception desk with bright overhead lighting, appointment screen visible in foreground, no staff or patients
Wide shot of a modern dental clinic reception desk with bright overhead lighting, appointment screen visible in foreground, no staff or patients
Clean physiotherapy clinic corridor with natural daylight through large windows, treatment table visible in background, no people
Clean physiotherapy clinic corridor with natural daylight through large windows, treatment table visible in background, no people
Overhead macro shot of a digital appointment booking screen on a tablet resting on a clinic reception counter, crisp studio lighting
Overhead macro shot of a digital appointment booking screen on a tablet resting on a clinic reception counter, crisp studio lighting
Wide panoramic overhead view of a campaign performance dashboard on a large monitor, green metric lines trending upward, clean desk environment, bright studio lighting, no people
Wide panoramic overhead view of a campaign performance dashboard on a large monitor, green metric lines trending upward, clean desk environment, bright studio lighting, no people
• By Clinic Vertical

Cost-per-appointment, broken down

Aesthetic Clinic
Dental Practice
Physiotherapy
Medical Center

$28 per booked appointment

$41 per booked appointment

$22 per booked appointment

$47 per booked appointment

Meta Ads targeting injectables and laser treatments. 312 appointments over 60 days. Show rate: 84%.

Google Search Ads for implants and Invisalign. 198 appointments in 45 days. Average ticket: $1,400.

Meta and Google combined. 540 appointments over 90 days targeting post-surgical and sports injury segments.

Google Ads across four specialty departments. 224 appointments in 30 days. CPL dropped 38% by month two.

One standard across every platform

Whether the campaign runs on Meta or Google, we track a single output: the confirmed appointment on your calendar. Click-through rates and form submissions don't appear in our reports.

Every case study above reflects the same tracking methodology — call-tracked, CRM-verified, no self-reported data.

Discuss your clinic

See what these numbers look like for your clinic

Bring your current ad spend and patient volume. We'll show you a projected cost-per-appointment before any commitment.